I. Introduction: An Exclusive Art Event for the Affluent Elite
The Quintessence of Bloom (Tinh Tuyển Phương Hoa) is more than just a flower exhibition; it is a meticulously bespoke, multi-sensory art journey curated specifically for Vietnam’s high net worth individuals. The event was organized by VPBank Private to mark its brand launch and establish a new benchmark for an elite lifestyle.

Primary Keywords: The Quintessence of Bloom, VPBank Private, luxury art exhibition, Harijanto Setiawan.

Dates: October 10 – 19, 2025.

Location: 25th Floor, Riverfront Financial Centre, Ho Chi Minh City, Vietnam.

Nature: An exclusive event, strictly for VPBank’s elite clientele.

II. Featuring International Floral Design Masters
A major draw for art enthusiasts was the participation of globally renowned floral designers, transforming the The Quintessence of Bloom space into a vibrant, living museum.

1. Harijanto Setiawan and “The Infinity Garden”
Singaporean artist Harijanto Setiawan was the central figure. His masterful work, “The Infinity Garden,” was a breathtaking fusion of rare fresh flowers and light installation art.

The piece draws inspiration from the endless spiral, symbolizing prosperity, longevity, and the eternal cycle of beauty. It was highly acclaimed by experts for its scale and creativity.

2. Hanneke Frankema and Liti Florist Collaboration
Works by Hanneke Frankema (a European Florist Championship winner from the Netherlands) were elegantly reinterpreted by the team at Liti Florist. This collaboration showcased a beautiful convergence of European and Vietnamese floral artistry.

III. The Convergence of Craftsmanship: Crystal, Photography, and Fragrance
The Quintessence of Bloom exhibition transcended flora. The event brought together various art forms to fully engage the senses of its exclusive guests.

Crystal Art: A display of approximately 30 handcrafted crystal masterpieces from the prestigious Baccarat brand, symbolizing luxury and meticulous craftsmanship.

Visual Art: The photography collection “Flowers – The Eternal Language” by photographer Chiron Duong, utilizing a surrealist style to convey profound philosophical ideas about enduring beauty.

Olfactory Art: The partnership with the high-end fragrance house Guerlain completed the multi-sensory experience, lending an atmosphere of romance and sophisticated elegance to the venue.

IV. The Spiritual Message: Beyond Financial Prosperity
Through The Quintessence of Bloom, VPBank Private sought to affirm not only financial standing but also the cultural depth and aesthetic refinement of the elite.

Every guest was immersed in a tranquil, bespoke environment where they could contemplate and rejuvenate. This reinforced the message that true prosperity is found in a refined lifestyle and spiritual contentment.

V. Conclusion
The Quintessence of Bloom established a significant milestone, not only in installation art but also in defining the premium customer experience in Vietnam. This successful event solidified VPBank Private’s position as a trusted partner, not just in wealth management, but in elevating the spiritual and aesthetic quality of life for the affluent.

link: https://rkudo.com/the-quintessence-of-bloom-vpbank-private-exhibition/

Within the sophisticated artistic space of “The Quintessence of Bloom,” the visual dimension was completed by the talented photographer Duong Rkudo (also known as Chiron Duong). With professional experience in Ho Chi Minh City dating back to 2011, he brought a profound and surreal perspective through his photo collection, “Flowers – The Eternal Language,” enriching the journey into the contemplation of eternal beauty at this exclusive exhibition.